Zero-click searches are on the rise and have been for some time, recently clocking in at over 50% of searches on Google. So this is it; the end of search, again. We watch in despair as the holy grail, the click-through, the consumption of content, recedes further from our grasp.
Or do we?
Read this insightful blog by our friends at Intellitonic at https://intellitonic.com/blog/zero-click-searches-on-the-rise-google-searches-over-time/